Yesterday at Build, Microsoft’s annual developer conference, the company announced that it had already sold four million Windows 8 upgrade licenses in just three days. While the number may sound quite extreme, it should also be noted that Apple was not far behind with its OS X Mountain Lion upgrades, which totaled to three million in four days.
When one takes into account the gargantuan difference in user base between Windows and OS X, then frankly the numbers look meek. Microsoft’s CEO Steve Ballmer has made a bold claim saying that it will sell 400 million new Windows 8 licenses in a year, but this claim does not seem far-fetched considering the new reduced price of a Windows 8 upgrade.
Additionally, the company claimed that it has already sold tens of millions of OEM licenses for Windows 8. While this is all an attempt to woo the developers at Build to pump the app ecosystem for Win RT apps on Windows 8 and Windows RT, the fact remains every PC that will ship will be running Windows 8 and it’s hard to fathom Microsoft not reaching that 400 million target, especially at the pace it has begun.
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